HomeMy WebLinkAbout3.a. Consider staff proposal for support in fostering additional contributions for Central San Employee workplace giving program Page 1 of 4
Item 3.a.
CENTRAL SAN
Y-109-ITMEN ME
August 20, 2019
TO: ADMINISTRATION COMMITTEE
FROM: EMILYBARNETT, COMMUNICATIONS AND INTERGOVERNMENTAL
RELATIONS MANAGER
TEJI O'MALLEY HUMAN RESOURCES MANAGER
REVIEWED BY: PHILIPLEIBER, DIRECTOR OF FINANCE AND ADMINISTRATION
ANN SASAKI, DEPUTY GENERAL MANAGER
ROGER BAILEY, GENERAL MANAGER
SUBJECT: CONSIDER STAFF PROPOSAL FOR SUPPORT IN FOSTERING
ADDITIONAL CONTRIBUTIONS FOR CENTRAL SAN'S EMPLOYEE
WORKPLACE GIVING PROGRAM, REFLECTING THE COMMITTEE'S
INPUT FROM THE JUNE 4, 2019 MEETING
Please see the attached memo to be discussed at the Committee meeting.
Strategic Plan Tie-In
GOAL ONE: Provide Exceptional Customer Service
Strategy 1 - Build external customer relationships and awareness
GOAL FOUR: Develop and retain a highly trained and innovative workforce
Strategy 1 - Ensure adequate staffing and training to meet current and future operational levels
ATTACHMENTS:
1. Memo
August 20, 2019 Regular ADMIN Committee Meeting Agenda Packet- Page 3 of 52
Page 2 of 4
.,efACENTRAL SAN
CENTRAL CONTRA COSTA SANITARY DISTRICT
August 20, 2019
TO: ROGER S. BAILEY, GENERAL MANAGER
VIA: EMILY BARNETT, COMMUNICATION AND INTERGOVERNMENTAL
RELATIONS MANAGER
FROM: TEJI O'MALLEY, HUMAN RESOURCES MANAGER
SUBJECT: SUPPORT TO FOSTER ADDITIONAL CONTRIBUTIONS FOR
CENTRAL SANS EMPLOYEE CHARITABLE GIVING PROGRAM
At the June 4, 2019 Administration Committee meeting, staff was asked to gather
additional information to discuss how the proposed request provides a linkage to
Central San's goals. The Committee also requested that staff collect information on the
best practices of other agencies in this matter. As mentioned in the June 4, 2019
memorandum, Central San employees generously donate money out of their paychecks
to support non-profits, many of which support the communities we serve. The District
has always been supportive of this effort, as it has recognized the benefit of helping
employees live Central San's values of fostering excellent community relationships,
valuing customers, and living the principles of being kind and friendly.
Central San is always evaluating best practices to optimize the programs and services it
offers to customers and employees. There is a potential opportunity to help increase
charitable giving dollars donated by employees, which in recent years has remained
relatively stagnant. This change could offer a win-win-win opportunity for customers,
community non-profit organizations, and employees while helping further elevate
Central San as a prominent community partner.
Program Administration Fees Have Proven a Deterrent to Giving
Employees have vocalized that the number one deterrent to donating, or donating
additional dollars, is that a percentage of their donation is used for administration fees
for the program. The administration fees paid to the umbrella organization, Community
Health Charities, average 12.5% of the donated amounts. On average, for every dollar
that an employee contributes, only 87 cents goes to the charity of their choice. The
amount paid in administrative fees to the vendor is in line with the costs of other
vendors, roughly 3-15% (12.5% average) depending on the receiving charity.
August 20, 2019 Regular ADMIN Committee Meeting Agenda Packet- Page 4 of 52
Page 3 of 4
SUPPORT TO FOSTER ADDITIONAL CONTRIBUTIONS FOR CENTRAL SANS
EMPLOYEE CHARITABLE GIVING PROGRAM
August 20, 2019
Page 2
How Might Central San Help
One way of increasing employee donations would be for the District to cover the cost of
the administration fees. Should Central San elect to cover the administrative fees
associated with the program to increase charitable giving, the following table projects
the associated costs. Based on the 2018 employee workplace giving program, the total
amount of donations made by employees was $23,194. For example, if Central San had
covered the 2018 Giving Campaign administrative fees, the total cost to the District
would have been approximately $3,005.
2017 Actual 20181 • - •
0%increose
in givingfrom 0 :
Total $22,945 $23,194 $25,513
Average 12% 13% 13%
Administrative
' 11 •
Projected • • '
Central San
Linkages to Central San
When this item was first discussed with the Committee, staff was asked to provide
additional information on how this proposal provides a linkage to Central San's goals. It
is within Central San's mission, vision, and goals to provide greater public benefit
through employee involvement through volunteerism and giving to charitable
organizations that benefit the communities and customers we serve. Many of the non-
profits that receive charitable donations from employees provide direct benefits to
Central San customers.
Covering administration fees also has strong linkages to Central San's FY 2018-20
Strategic Plan, Goal Four— Recruit, Develop, and Retain a Highly Trained and Safe
Workforce as Central San would utilize this as a recruitment and retention tool to
maintain employees that value a strong purpose from their work life. Additionally, there
is a clear linkage with Goal One — Provide Exceptional Customer Service and Maintain
an Excellent Reputation in the Community. Annually, Central San invites selected local
non-profits to make presentations to employees to share their work locally and
encourage giving to their worthy causes. The presentations are followed up by an open
house venue where these non-profits engage in discussions with employees.
August 20, 2019 Regular ADMIN Committee Meeting Agenda Packet- Page 5 of 52
Page 4 of 4
SUPPORT TO FOSTER ADDITIONAL CONTRIBUTIONS FOR CENTRAL SANS
EMPLOYEE CHARITABLE GIVING PROGRAM
August 20, 2019
Page 3
Local non-profits are not only customers but key influencers in the community. As the
District has seen with the success of the Central San Academy, high engagement with
customers and the ability to share Central San's story in a myriad of ways, is key to a
long-term understanding about Central San's work, and builds trust with the
communities it serves.
Supporting local non-profits is also supported by Central San's values. The opportunity
to increase funding to local non-profits only adds to showcasing these values to the
communities we serve. The most applicable Central San value linkages include:
• People — Value customers and employees
• Community— Foster excellent community relationships
• Community— Be open, transparent, and accessible
• Community — Build partnerships
• Principles — Be fair, kind, and friendly
Other Agencies Considering Covering Fees
At the June 4, 2019 meeting the committee also requested information on what other
agencies may be doing in this respect. The Port of Oakland recently transitioned to
having the organization pay for administration fees. The Port's Social Responsibility
Director found, similar to feedback from Central San employees, that administration
fees were the main deterrent to employee giving. When implemented, the program saw
an increase in overall dollars raised and an increase in employee participation. They will
be continuing the program based on positive results.
At a recent 2019 Best Practices Seminar for Giving Campaigns training session for local
agencies, several agencies indicated that they were working through the process to
assess and cover administration fees. The following agencies/municipalities stated that
they were considering or implementing this effort: East Bay Municipal Utilities District,
City of Richmond, and the City and County of San Francisco. Further discussion from
the charitable administrator Community Health Charities, used by all these agencies,
including Central San, has stated that covering administration fees is the new trend by
organizations. They anticipate more agencies across the state and country to make the
transition in the upcoming year.
Recommended Action
To increase overall employee participation, and total giving in the employee charitable
giving program it is recommended Central San implement a three-year pilot program to
cover the administration fees associated with the program. This action allows
employees the flexibility to give 100% of their total giving to any non-profit of their
choosing. The pilot program will provide increased opportunity for the communities
served by Central San to benefit from employee generosity and further elevate Central
San as a prominent community partner.
August 20, 2019 Regular ADMIN Committee Meeting Agenda Packet- Page 6 of 52